The purpose of this Privacy Policy (hereinafter, the "Policy") is to regulate the personal data processing activities carried out by LaLiga Entertainment S.L. (hereinafter, “LaLiga Entertainment”) through The Beat Challenge Game (hereinafter, the “Game”).
Your personal data will be processed by LaLiga Entertainment, S.L., with Tax ID Number B42958694 and registered address at Calle Torrelaguna 60, 28043, Madrid. LaLiga Entertainment is an entity whose corporate purpose is the development, promotion and commercial exploitation of entertainment attractions for users located in certain theme, amusement or leisure parks.
Contact with the LaLiga Entertainment Data Protection Officer: dpo@laliga.es
LaLiga Entertainment will treat the data you provide through the Game (username or nickname requested and favourite team as mandatory data and email, name, surname, ID and postal address requested as optional data) and other data inferred as a result of the use and activity that you develop in the Game (device ID; advertising ID or Mobile Advertising ID -MAID-; identifier for the service provider provided through the Game, LaLiga Entertainment -IDFV- that allows you to identify your device to be able to follow your activity within the Game; operating system; device model and telemetry, for example, will also be recorded when you click on a certain content or the time you remain in the Game) or your interactions with the communications that we send you via push notification, in-app, where applicable (for example, clicking on the content of a communication).
Main purposes:
Access and participation in the Game: We inform you that the personal data you provide in the registration (username or nickname, favourite team, advertising ID or IDFV (Android) and IDFV (iOS)) will be processed by LaLiga Entertainment for the purpose of facilitating your access to the Game, as well as managing your participation in it.
In this sense, we inform you that LaLiga Entertainment uses Microsoft's cloud services (Azure) for the management and hosting of your personal data. This service will mean that your personal data will be transferred outside the European Economic Area, specifically to the United States. For this reason, LaLiga Entertainment has signed standard contractual clauses adopted by the European Commission with said service providers by virtue of the provisions of art. 46.2 c) of the General Data Protection Regulation, including additional guarantees and obligations addressed to these providers for the greatest possible security and transparency. The content of the standard contractual clauses is available to you upon request through lopd@laliga.es
Push notifications about the Game: You will be able to receive push notifications related to the Game through the usual notification system on your Smartphone or Tablet (for example, about a new functionality, or a particular action about the Game… etc.). You can oppose the sending of such communications, at any time, through the Game's "notification centre" or through the settings on your Smartphone or Tablet. These notifications can be displayed on your device when you are outside or within the mobile application and we will use your user ID to send you the notification.
In this sense, we inform you that, in order to send you these notifications, LaLiga Entertainment uses the services of a third party provider (Char Software, Inc. -Localytics-) that involve the international transfer of your user ID to the United States, a country where no equivalent level of protection to that of the European Economic Area is guaranteed. However, LaLiga Entertainment has signed standard contractual clauses adopted by the European Commission with the service provider by virtue of the provisions of art. 46.2 c) of the General Data Protection Regulation, including additional guarantees and obligations directed to this provider for the greatest security and transparency possible. The content of the standard contractual clauses is available to you upon request through lopd@laliga.es.
The legal basis for the aforementioned purposes is that the processing is necessary for the execution of a contract in which the interested party is a party by virtue of the provisions of art. 6.1 b) of the General Data Protection Regulation.
The legal basis for the aforementioned purposes is that the processing is necessary for the satisfaction of the legitimate interest of LaLiga Entertainment by virtue of the provisions of art. 6.1 f) of the General Data Protection Regulation, consisting of extracting learnings from the information provided and obtained from users that allows it to improve the Game and optimize the marketing communications campaigns carried out based on the interest that these generate among the different user groups. Before doing so, we inform you that LaLiga Entertainment has carried out a proportionality analysis between its legitimate interest and the rights and freedoms of its users. You can request the conclusions of this analysis through lopd@laliga.es
You have the right to oppose the aforementioned purpose at any time in accordance with the procedure described in the section "What are your rights when you provide us with your personal data?"
The following are the additional purposes for which LaLiga Entertainment will process your personal data:
LaLiga Entertainment marketing communications: In order that LaLiga Entertainment can send you marketing communications through push or in-app notifications about its activities (campaigns, public viewings, shows or live events), products, services, contests, offers, prize draws and / or promotions of LaLiga Entertainment (hereinafter, "LaLiga Entertainment products and services").
For this purpose, LaLiga will only process your user ID, advertising ID or IDFV on Android and IDFV on iOS.
Likewise, we inform you that, in order to send you marketing communications through commercial push notifications, LaLiga uses the services of a third party provider (Microsoft) which, as we previously informed you, involves the international transfer of your user ID to the United States; a country where an equivalent level of protection to that of the European Economic Area is not guaranteed. For this reason, LaLiga has signed standard contractual clauses adopted by the European Commission with said providers by virtue of the provisions of art. 46.2 c) of the General Data Protection Regulation, including additional guarantees and obligations addressed to these providers for the greatest security and transparency possible. The content of the standard contractual clauses is available to you upon request through lopd@laliga.es.
The legal basis for the processing of your data for the aforementioned purpose is the consent that you have given us for the processing of your data for the specific purposes selected by virtue of the provisions of art. 6.1 a) of the General Data Protection Regulation. Your personal data will be kept for this purpose until you revoke the consent granted.
You have the right to withdraw your consent at any time in accordance with the procedure described in the section "What are your rights when you provide us with your personal data?", without affecting the legality of the processing based on consent prior to its withdrawal.
Preparation of simple profiles: So that LaLiga Entertainment can send you segmented marketing communications through push and in-app notifications about LaLiga Entertainment products and services (for example, we will send you marketing communications about products that may interest you based on the favourite team that you have indicated).
The information mentioned above will be directed to simple segments (groupings of users that are made based on the information provided by them in their profile) that LaLiga Entertainment can prepare, taking into account the following:
The legal basis for the aforementioned purpose is that the processing is necessary for the satisfaction of the legitimate interest of LaLiga Entertainment by virtue of the provisions of art. 6.1 f) of the General Data Protection Regulation, consisting of effectively taking advantage of the personal data that the user has provided to achieve greater interest and return of the communications sent. Before doing so, we inform you that LaLiga Entertainment has carried out a proportionality analysis between its legitimate interest and the rights and freedoms of its users, the conclusions of which you can request via lopd@laliga.es
You have the right to oppose the aforementioned purpose at any time in accordance with the procedure described in the section "What are your rights when you provide us with your personal data?"
Elaboration of in-depth profiles: LaLiga Entertainment will elaborate an in-depth profile of you so that it can offer you personalized experiences, information and products through the sending of personalized push or in-app notifications (provided that you have given consent for the “LaLiga marketing communications” purpose) or show you banners with personalized advertising on websites, applications or social networks about LaLiga Entertainment products and services (for example, if we identify that you are a supporter of a specific club, we will offer you personalized incentives, such as a shirt of your favourite team).
In this way, the information mentioned above will be directed to the segments (groupings of users that are made based on the information obtained from them or the use you make of the Game) that we can elaborate based on the following data sources:
The legal basis for the processing of your data for the aforementioned purposes is the consent that you have given us for the processing of your data for the specific purposes selected by virtue of the provisions of art. 6.1 a) of the General Data Protection Regulation. Your personal data will be kept for these purposes until you revoke the consent granted.
You have the right to withdraw your consent at any time in accordance with the procedure described in the section "What are your rights when you provide us with your personal data?", Without affecting the legality of the treatment based on consent prior to its withdrawal. .
The personal data that we process will be kept as long as the purposes that motivated its collection persist and / or you do not revoke the consents that you have granted, or you do not exercise your rights of deletion, opposition or limitation of treatment.
In this sense, LaLiga Entertainment will keep your personal data duly blocked for the following retention periods with the sole purpose of meeting the responsibilities of any kind that may arise:
Said personal data will be deleted when the indicated deadlines prescribe.
Your personal data will not be communicated to third parties. However, LaLiga Entertainment may disclose personal data and any other information of the user when required by public authorities in the exercise of the functions that are legitimately attributed and in accordance with the provisions that are applicable.
Likewise, LaLiga Entertainment may provide personal data and any other information of the user when required by public authorities in the exercise of the functions that are legitimately attributed and in accordance with the provisions that are applicable.
In the same way, some entities subcontracted by LaLiga Entertainment could access personal data and information as managers or sub-managers of the processing to provide LaLiga Entertainment with a necessary service, as indicated in each of the purposes of the "For what purpose do we process your personal data?” section. These service providers sign a contract that obliges them to use your personal information only for the provision of the services informed in this policy.
We inform you that, at any time, you can exercise your rights of access, rectification, opposition, deletion, portability and limitation of processing before LaLiga Entertainment:
By sending an email to lopd@laliga.es The exercise of your rights will be completely free.
If by accessing the Game, you have given your consent for the purposes for which it has been requested, you may revoke it, at any time, either by following the procedure established in each of the communications you receive, or through the Subscription Centre located in the Game menu or, by sending an email to lopd@laliga.es
The revocation of the consents given will not affect the use that you can make of the application or the legality of the processing based on said consents prior to their withdrawal.
Finally, if you consider that you have not obtained satisfaction in the exercise of your rights or that the treatment that LaLiga Entertainment has carried out of your personal data has not been in accordance with the appropriate data protection regulations, you can contact the Data Protection Delegate of LaLiga Entertainment at the email address dpo@laliga.es or file a claim with the Spanish Data Protection Agency through its website www.aepd.es
LaLiga Entertainment informs you that users of the Game must be at least 16 years old to access it.